You might already know that Instagram is a growing channel that lets people and businesses alike expand their brand. For businesses especially, it is a way to humanize your brand, recruit future staff, showcase your product and company culture, delight customers, and generate new business.
Unless you are famous, it’s very hard to amass a huge following on Instagram without some hard work. Around 80 million photos are shared on Instagram daily. That’s a lot of content. luckily, there are some things you can do to get noticed by social media marketing Thailand. Let’s walk through some ways to get real followers — quick.
Create and Optimize Your Best Profile
First things first: customize your Instagram profile to make it look smart, tell your potential followers who you are, and give them a reason to follow you.
Start by ensuring your username is recognizable and simply searchable — like your business name. If your business name is already taken, try keeping your business name as the 1st part of your username so people searching for your business are more probably to come across you.
Next, make certain your profile is public.
Next, select a profile picture that’s on-brand with your other social networks, like your company logo.
Then, fill your bio with pleasant, actionable, and informative information regarding your brand. information like this lets people know what you are about and provides them a reason to follow you. include who you’re and what you do, and be sure to add a hint of personality.
Next, add a link to your bio to create it simple for folks to travel straight from Instagram to your web site if they need to. we have a tendency to advocate employing a shortened, tailored link to create it additional clickable.
Finally, enable notifications so you’ll see when people share or comment on your photos. this can let you interact with them more quickly.
Once you’ve created and optimized your profile, have somebody manning it, and know a thing or two about phone photography and photo editing, it’s time to begin posting. it’s a good idea to own a solid number of great posts up — maybe 15 or so for social media marketing Bangkok.
However, because Instagram is primarily an app for use on mobile devices, users tend to use the network all the time, any time — although many users engage with content more during off-work hours than during the workday. Some businesses have also seen success with posting at 2:00 a.m., 5:00 p.m., and Wednesdays at 7:00 p.m. Experiment with these to see if they work with your audience.
Write engaging Captions
Photos and videos could be the most important part of your Instagram posts, however captions should never be an afterthought. they are an important part of your post — icing on the cake if you may. consistently great captions will do wonders for humanizing your brand, winning over followers, and making your content more shareable — thereby giving you more exposure.
Use Relevant Hashtags
On Instagram, a hashtag ties the conversations of various users who wouldn’t already be connected into a single stream. If you use relevant hashtags, your posts can get exposure to a wider audience than the people who already follow you or know about your brand in social marketing agency in Bangkok.
The key to using hashtags effectively is to use them smartly and sparingly. try to limit the number of hashtags per caption to around 3. Similarly, don’t use “like for like” hashtags, like #like4like or #like4likes. this can be a dirty tactic which leave you with bunch of low-quality followers.
Interact with your Followers
Instagram is great way to get involved in the community and most natural way to draw attention to your own Instagram account while getting your foot in the door within the community and getting inspiration from others’ content.
That does 2 things for you: For one, when they get the notification that you have followed them, they could look into your account and decide whether to follow you. Secondly, it means you’ll be seeing their recent posts in your feed, so you can Like and interact with them if you choose to. As you build a following, celebrate your followers and show you appreciate them by responding to their comments, and even following them and engaging with their posts.
Share Instagram Stories and Live Videos
Instagram has always offered the chance to post stunning, curated photos to represent your brand. However, with the introduction of ephemeral Instagram Stories, brands will give your brand more personality on the platform. Instagram Stories also lets users share live videos, another content format that is proven to be vastly popular on other social networks.
Live videos on Instagram disappear once users stop filming. This authentic experience lets brands share unscripted, raw moments with their audience to incorporate human elements into a social media platform that is highly edited and polished in its traditional use.